A goal for all those who are part of the Gandi adventure : To try our utmost to do things correctly, honestly. To take the risk of being seen as naive (we prefer to see ourselves as passionate.)


It’s a fact that we have big plans for Gandi. That this is seen as being too big or unrealistic doesn’t bother us. As long as we can dream and have a smile on our faces when going to work in the morning, we could care less. Especially, if despite everything (everybody?), we get there.

Up until now, we’ve been encouraged by the large number of people who have written us, e-mailed us, called us, stopped by for a coffee, yeah, it’s been going pretty well. Thank you, for your support!!!

The time will come, thanks to this blog, when “well-intentioned” (people) will spread their sh*t hoping to piss us off. They’ll call us demagogues, opportunists… It’s normal, for years Gandi’s apathy has been a big help to certain companies to develop more than was reasonable, if you look at them more closely. And then what a pleasure to besmirch guys who are trying to do something… (and I’m being polite here).

Many people, in fact, prefer us to be in a situation where we remain active. Gandi scares its competitor (at least some) because Gandi is loved. There are too few companies that are. And that, I can tell you, is something that we are well aware of and grateful for. We’re all working for that very reason and we’ll do EVERYTHING for it not only to remain, but to develop.

Of course, we are really far from being perfect (me, for example, I know that these things are kind of dumb, but I love motorcycles, cars… a real kid). But at least we try to do the right thing, really. Our acts, therefore our projects, will speak for us in the future.

We are, by necessity, a commercial company. But we are, by ethical choice, a group of passionate people doing things in accordance with who we want to be. You have to be completely disciplined, because, no, we aren’t born completely pure. Our goal is simply to offer products that we ourselves would want to buy and use. Our goal is to demonstrate profit can help to build a better future. It doesn’t look like much, but I’m convinced that three-fourths of the companies couldn’t honestly say the same.

Stay Tuned :]